About Us
Our Purpose
CAP Enterprise was set up to grow Kent’s social economy – supporting people and organisations across the county to start up sustainable, resilient and profitable social enterprises and purpose-driven businesses.
Building enterprise in our clients is the golden thread running through everything we do – helping people to develop the skills, confidence, resources and knowledge needed to run successful social enterprises.
Whilst not everyone we support goes on to start up a social enterprise, we ensure that everyone we support knows how to.
Our Impact
How we measure the impact of our work.
Clear Strategic Direction
Clients leave with robust, actionable plans for growth.
Enhanced Capability
Development of new, in-demand skills and knowledge.
Entrepreneurial Growth
Launching and supporting the growth of new businesses and not-for-profits.
Financial Success
Assisting clients in securing funding and achieving profitable growth.
Job Creation
Contributing to the economy by creating new employment opportunities.
Our operational philosophy and resulting impact are fundamentally aligned with the NHS's 'Five Ways to Wellbeing' framework.
From fostering collaborative projects that help people Connect and providing opportunities for them to Keep Learning, to designing initiatives that encourage people to Be Active and promote mindfulness to Take Notice of the present moment, we ensure every aspect of our work is intended to proactively enhance the psychological and social health of our stakeholders.
This holistic focus, which also includes encouraging stakeholders to Give back to their communities, ensures our contribution is not just successful, but genuinely beneficial to overall wellbeing.
Our History
2011
Founded in November to provide specialist support for emerging social enterprises
2013
Moved into Folkestone’s Creative Quarter and delivered our first Little Shop of Dreams new business incubation project
2015
Delivered our first prison-based self-employment advice day in HMP Lewes
2016
Commissioned by CXK and NOVUS to deliver self-employment advice sessions in prisons across Kent, East Sussex and Essex
2020
Ran the Kent Enterprise Club – a weekly online action learning set for people interested in starting up new businesses and not-for-profits
2021
Joined the Medway Together programme, delivering business start-up training, goal setting sessions and our WomenKind programme
2022
Joined the HMPPS Prison Education DPS
2023
Ran the Lottery-funded CONversions project in HMP Rochester – converting a white delivery van into a campervan
2024
Secured South East Enterprise’s Coaching Provider of the Year award and Customer Service Excellence award
2025
Moved to Burnt House Farm Business Park near Smarden
The CAP Way
How we work is as important as the services we offer. The CAP Way is our behavioural commitment, which all staff and volunteers adhere to:
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Believe in the client’s potential – empower our clients to exceed their self-perceived limits
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Be flexible at all times – adapt to meet every client’s needs and be open to new ways of working
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Think outside the box – being objective facilitates creativity and empowers lateral problem solving
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The client always comes first – be clear what the client wants to achieve and help them to achieve it
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Seek all feedback – ask for feedback which we use to inform our growth and development
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Goodwill is an asset – help others, be generous, spread kindness and it will be reciprocated
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Aim for a goodbye – empower to grow, so eventually they won’t need us anymore
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Keep growing – the more you develop yourself the better the outcomes for our clients
The Team
Jason Martin
Founder and Chief Executive
A business coach and highly-regarded social entrepreneur with over 20 years’ experience of supporting the UK’s social economy to grow and develop. In the past 20 years he has trained over 5,000 people and organisations across the South East, has spoken about social enterprise at conferences across Europe and has led CAP to become a trusted and valued member of the Kent and Medway VCSE sector.
Hayleigh Bryant
Director & Prison Training Lead
As a long-standing Director of CAP Enterprise, Hayleigh was instrumental in launching the 'What About You?' program, empowering women to run their own businesses. For the last 5 years, she has led our prison training program across London and the South East, focusing on strategies that create an inclusive learning environment for students who struggle to engage. Well-networked in the HMPPS community, she was recently nominated for a Butler Trust award.
David Roder
Founding CAP Director
A founding CAP director – an experienced small business owner and enterprise advisor with over 30 years’ experience delivering marketing and branding advice across the UK.
David is also the founder of award-winning waterworks micropub and brewery - a must-visit venue in the heart of Rye in East Sussex.
Richard Motley
Digital Lead and Webmaster
A digital guru and entrepreneur with over twenty years’ experience of working in the VCSE sector and unlocking the power of digital technology. Lives in deepest darkest Kent.
David Scates
Visual Marketing Lead
A Medway-based graphic designer with considerable experience of producing high-quality marketing materials for a diverse range of clients.
Malcolm Richmond
Learning and Evaluation Lead
A learning professional with over twenty years’ experience of developing impactful training and development programmes for national and regional training providers. Malcolm has also delivered training for UK Borderforce, YMCA and the Workers' Education Association.
Olivia Roe
Personal Development Lead
A highly-regarded development professional with considerable experience of teaching people of all ages, domestically and internationally.
Amber Osborne
Enterprise Support Assistant
Amber is a member of the prison support team, working across the South East on our Business Builder project. Currently studying Psychology at the University of Kent, she applies her knowledge to her role. Amber brings experience from the education sector working with complex behaviour and has a significant interest and lived experience in the impact of mental health. She strongly believes in the support offered through our prison and outreach programs.
Mia Jade Hobbs
Training Support Worker
Plays an integral role in supporting our prison training team and ensuring our trainees get all the research support they need.
Kirstyn Read
Enterprise Support Assistant
Kirstyn has been working on our Business Builder programme in prisons throughout the Southeast for over 5 years now. Her experience of the education system in developing pastoral care along with her considerable marketing background positions Kirstyn well to champion our learners for brighter futures. Kirstyn also has a Criminology degree and an interest in Psychology.
Legal Stuff
We are a CIC (a community interest company limited by guarantee with a small membership).
Our Company number is 07840825 and we were incorporated by Companies House on the 9th November 2011.
Our board is made up of 3 directors, including two of our founding directors – Jason Martin and David Roder.
Our accountants are UHY Hacker Young based in Sittingbourne who provide us with bookkeeping, payroll and annual accounts services.
Find them at https://www.uhy-uk.com/location/sittingbourne